Corporate Events Enter the Eventia Awards!

After nearly twenty years of producing some of the best award shows seen in the United Kingdom, Swindon based Corporate Events are entering the 2012 Eventia Awards.

Corporate Events Creative Director Tim Christian comments: “I must say, it seems a bit odd being on the other side of the event in this instance, however I feel that the work we are producing for our clients transcends traditional event production and we have now become more of an extension of our clients corporate communications team.”

Corporate Events will be submitting an event that was produced in October 2011 for a World famous brand.

Account Director Michelle Kennedy adds: “The reason we chose this event for our first submission to The Eventia Awards is because it covered virtually every discipline within our service portfolio, from venue finding and interactive delegate registration tools right through to producing “hidden” experiential areas within the event space.

“When you add to this the level of work we produced in terms of creative content - from the over-arching event theme, each and every presenters presentation support materials and a whole host of video and animations, you will see how proud we were of the end result, as well as the level of positivity around the post - event feedback.”

Tim Christian continues: “When you have a client at this level thanking you for your input and telling you the work you produced was “A real game changer” for their brand, it gives Corporate Events a real sense of validation, which is why we feel this project is worthy of inclusion within this years Eventia Awards.”

Corporate Events Managing Director Andy Ashley concludes: “Every time we talk to a new prospect and talk them through this particular event case study, they are blown away buy the scope and scale of the event. I’m really pleased that our work can stand up along side some of the big boys in our industry, and I look forward to seeing if we place at this years Eventia Awards.”

Corporate Events joins Eventia - The Trade Body for the Events and Live Marketing Industry

After a hugely successful growth period, Corporate Events are pleased to announce that they are joining Eventia, the trade body for the events and live marketing industry.

As an influential and innovative event production company, Corporate Events has expanded its service provision into new and diverse areas such as brand activation, experiential, augmented reality, glassless 3D and projection mapping.

Corporate Events Managing Director Andy Ashley comments: “Over the last few years we have seen a breathtaking rate of development and change within the business and we are very proud of what we’ve been doing to get us where we are today. Our business is not longer just about audio visual production at Park Lane awards and conference production, there is so much more to discuss.”

“Our challenge is to manage this growth and to align and measure ourselves to the best in the industry. Eventia gives us this platform.”

As an industry body, Eventia is recognized as the official trade body of the events and live marketing industry providing leadership and representation on important issues to Government, regulators and the corporate community. The association was created in January 2006, following the merger between two complementary trade associations: the Corporate Events Association (CEA) and the Incentive Travel & Meetings Association (ITMA). The British Association of Conference Destinations (BACD) was subsumed into Eventia from January 2009.

Eventia promotes the highest standards of professionalism and best practice in the industry. All members of the association adhere to a Code of Practice which governs the spirit and method of all commercial activities and conduct of business.

Corporate Events Commercial Director Tim Christian adds: “For a number of years, Corporate Events has been running along in our own little bubble – delivering brilliant events for a diverse range of clients across Europe, but we’ve never had an affiliation with an industry body until now. I think our relationship with Eventia can be seen as a real statement of intent from the business of our commitment to excellence across all of our client engagement.”

William Reed Business Media 150th Birthday Gala Dinner

The great and good of the grocery market came together at the Hilton Park Lane on Wednesday 4th July to celebrate the 150th anniversary of William Reed Business Media.

Corporate Events provided a fantastic and opulent gala dinner event production incorporating full audio visual support, as well as creating a unique and informative 150 year video timeline, illustrating the rich historical information of events that have occurred in the publishing lifetime of William Reed Business Media.

Corporate Events Head of Creative David Haslop comments: “Working on this project was a real eye opener - seeing the changes and developments in the wider world and how that pace of change has accelerated in the last ten years or so is amazing. Some of the brands we take for granted in the high street have had quite a short history, while some have been pillars of the grocery market for years - and all the while The Grocer magazine has been the “go-to” publication for the trade.”

He continues “It’s amazing to think that the American Civil war was in full flow when the first issue of The Grocer was published, and while The Grocer still has an amazing relevance and importance, the American civil war seems like ancient history!”

Corporate Events client account manager Katie Lewis adds: “Putting together the timeline video was a real challenge, both in terms of research as well as ensuring that we were historically accurate. There’s a wealth of information available at our fingertips today, but it’s not always spot on, so we made sure our research was spot on before we started production. Dave is fantastic at motion graphics and has created an amazing piece, full of facts and stats that really frame the importance of The Grocer and William Reed Business Media to the grocery market and beyond.

Glassless 3D Comes to Corporate Events Audio Visual Production

Corporate Events are proud to introduce a striking innovation in the form of glassless 3D plasma screen technology for live events.

Using the latest development in stereoscopic technology, amazing depth of field and focal range can be achieved, creating a compelling audience “pull” to the content display.

This, coupled with our ever expanding creative design suite, once again puts Corporate Events at the forefront of emerging technological innovation for event production.

Corporate Events Creative Director Tim Christian comments: “3D has been around for some time now, but for a multitude of reasons it’s failed to gain real traction in the live events marketplace; however the latest developments in screen technology have made real progress to where we are today.”

Client Account Director Michelle Kennedy adds: “As a tool, I see that glassless 3D will become an important addition to some of our experiential and brand activation events, where the ability to really use the 3D “push” to generate interest and footfall for clients will provide real added value and engagement for the brands.”

Tim Christian continues: “While the technology is now much better and more accessible for both users and audience, our focus will always be on the content played on the device, and this is where our capability in having our own creative studio in house, that can design and create the content, test it in our preview facility before going on site, thus ensuring that we can get the best from the technology platform, while maximizing brand and product exposure.”

The ability to show 3D content to an audience without using 3D glasses opens up a whole new medium for brands to exploit and consider within the wider marketing mix, as well as within an event space. Tim concludes: “Once a client see’s what glassless 3D looks like and starts thinking about how it can be used, we find that people start being very creative and it opens up a whole new world of creativity. And that’s what Corporate Events are good at!”

For more information about cutting edge Audio Visual Production and experiential events, visit the Corporate Events website.

Corporate Events at The Boodles with Andy Murray

June seems such a long time ago now, but Corporate Events were proud to be at Stoke Park for The Boodles, the exclusive grass court tennis event prior to Wimbledon.

Over 500 people attend each day over five hot, sunny summer days in the glorious English countryside to watch the world’s best tennis players put the finishing touches to their grass court preparation.

Corporate Events entertained twenty key people on the Wednesday of the event and were treated to seeing Andy Murray up close and personal, as well as putting questions to Queens winner Marin Cilic and seeing the bad boy of tennis - David Nalbandian - in better form than previously displayed.

Corporate Events Managing Director Andy Ashley stated: “This is our third year at The Boodles, and I have to say I think it’s the best one yet. We work in an industry that is pretty high pressure, so to be able to take some clients out for the day and give them a really exclusive experience is something we look forward to each year.”

Commercial Director Tim Christian adds: “There is something truly unique about The Boodles at Stoke Park - it provides such an exclusive experience in such a wonderful setting, I always feel privileged to go, and thrilled when we get to take clients as it is such a good experience.”

Corporate Events provide a range of audio visual support for the event, including four main area public address, court side audio support as well as audio visual support in press and players areas.

Andy Ashley concludes: “To be able to see Andy Murray that close, to see what skill and touch these players have is an amazing thing - something that is lost on television; couple that with the fact that our equipment and our staff are supporting the experience is possibly unique for Corporate Events.”